Is That A Real Emu In The Liberty Mutual Commercials?
Liberty Mutual is a well-known insurance company that has been around for over 100 years. They are famous for their catchy commercials, especially the ones featuring the emu. Many people wonder if the emu in the Liberty Mutual commercials is real or not. In this article, we will explore this topic and find out the truth behind the emu.
The History of Liberty Mutual Commercials
Liberty Mutual has been making commercials since the 1970s. Their first commercial featured a statue of the Statue of Liberty, which came to life and walked around. Over the years, they have had many different campaigns, but the most successful one has been the emu campaign. The emu first appeared in a commercial in 2014 and has been a hit ever since.
Is the Emu Real?
The emu in the Liberty Mutual commercials is not real. It is a computer-generated image (CGI) that is created using special effects. The emu is designed to look as realistic as possible, but it is not a real animal. The reason for using a CGI emu is that it is easier to control and manipulate than a real animal.
Why Did Liberty Mutual Choose an Emu?
Liberty Mutual chose an emu as their mascot because it is a unique and memorable animal. Emus are native to Australia and are known for their large size and distinctive appearance. They are flightless birds that can run up to 30 miles per hour. The emu is a perfect representation of the company's tagline, "Only pay for what you need."
The Emu's Personality
The emu in the Liberty Mutual commercials has become a beloved character. It is portrayed as a curious and mischievous bird that likes to get into trouble. The emu is always causing accidents and chaos, which highlights the importance of having insurance. The emu's personality is one of the main reasons why the commercials have been so successful.
The Emu's Name
The emu in the Liberty Mutual commercials does not have a name. However, fans of the commercials have given it various names, such as LiMu Emu, Liberty, and Louie. The company has not officially named the emu, but they have embraced the fan names and even created merchandise featuring the emu.
The Emu's Costumes
The emu in the Liberty Mutual commercials has worn many different costumes over the years. It has dressed up as a doctor, a coach, a police officer, and even a karaoke singer. The costumes add to the emu's personality and make the commercials even more entertaining.
The Emu's Legacy
The emu in the Liberty Mutual commercials has become a pop culture icon. It has inspired memes, fan art, and even Halloween costumes. The emu has also won several advertising awards, including a Cannes Lion award in 2019. The emu's legacy will continue to live on even after the commercials stop airing.
Other Insurance Mascots
The emu is not the only insurance mascot out there. Other companies have their own mascots, such as Geico's gecko, Progressive's Flo, and Allstate's Mayhem. However, the emu has stood out from the rest and has become one of the most recognizable mascots in the insurance industry.
Conclusion
In conclusion, the emu in the Liberty Mutual commercials is not real. It is a computer-generated image that is designed to look as realistic as possible. The emu has become a beloved character and has helped make the commercials successful. The emu's legacy will continue to live on even after the commercials stop airing. We hope that this article has answered your questions about the emu and provided you with some interesting facts about the Liberty Mutual commercials.
Remember, always have insurance, or you might end up like the emu.
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